Media Coursework 5/10/18

Media Coursework

For the first week of Media our class was reintroduced and for others some where being introduced to the basics of media this was just a way of slowly settling us into the higher curriculum of the subject. We learnt the basics on the first week nothing significant in comparison to what we have learned so far. For the first week we where taught the basic forms of media identification with the Genres which we could use to identify the media that we would have to review this comprised of Music videos with the first One being Thriller by Michael Jackson. From what we analysed our group was tasked in with finding and identifying key sub-genres and Genres. We where able to learn more about identifying features within certain genres fro example if one was to watch a Sci-Fi film or anything on the visual side of media we would list features that would relate to surroundings and features these could be the following Space, Aliens and even Lasers to list a few this form of identity is known as iconography. 

We concluded the above when we proceed to study and analyse Symbolic codes, which would tie into Setting, Mise en Scene, Acting and Colour. We then proceed to go into the Technical codes, which would follow with Camerawork, Editing, Audio and Lighting. On the second and third week we began to analyse Trends and features that are popular on the Market, which is referred to as “Zeitgeist” which roughly translates to “On Trend”. With the mid part of the Third week our class began to go into the “Purpose of music videos” this was where we had to try and find the purpose of music videos this was where we had came to the conclusion that music videos are used as a means of escapism and a form of identity this branched into further more smaller purposes all of which are too many to list. We studied from time to time with part subjects relating to music videos with things such as studying music charts and popular music trends for example we where looking at top music trends this would be from 1988 to 1999. 

We began to study the differences and key differences between “Mainstream” and “Indie” with both record companies, Audiences and Artists. The longest scale of features we have studied from the media texts is features and ideology with things that would tie in with the media context. We are now on the forth week and we are still analysing Music videos but now with more intense scrutiny. We to look at the meaning of music videos with things such as personal opinion and intended audience we where put into groups and tasked into studying the key features. We are on a weekly basis continuing with our scrutiny of these media products or in other words Music videos. By week Five we should still be continuing on what we have learnt over the last 4 weeks with all of the above.